The SEOptimer Blog

14 Jun

Performing a Google Analytics Audit: 10-Step Guide [Free Template]

Google Analytics is the best free analytics tool available to all webmasters. To make the full use of GA, you should know: How to properly configure the GA settings to obtain relevant data...

7 Jun

How to Optimize Landing Pages for Each Stage of the Marketing Funnel

Whether you sell DTC products or dabble in the real estate market, a marketing funnel helps you track how your customers buy—from the beginning to the end. While not every funnel follows a one-s...

31 May

Best Digital Marketing Conferences for Agencies

Now that Digital Marketing Conferences are back IRL, it's time to dust off your networking skills and head out to some of the most anticipated conferences and expos in 2022. We've curated this li...

24 May

SEO for Marketplaces: 7 Tips to Boost Rankings

If you plan to launch your own eCommerce marketplace like Amazon, eBay, or Etsy, this article is for you. This SEO for marketplaces guide will share some of the best tips to improve your marketp...

17 May

Website Launch Announcement: Do This as Part of Your Launch

A successful website launch announcement should generate excitement and curiosity for a newly built website. Business owners and marketers are usually very excited to launch their recently updat...

10 May

Importance of Tracking SERPs: 4 Reasons to Track Search Performance

The search engine results page (SERP) is shown to users when they conduct a search on search engines like Google. The user types in their search query (also known as keywords) in the search bar. ...

3 May

How to Write a Digital Marketing Agency Business Plan (with PDF Template)

SEOptimer now serves over 2,000 digital agencies around the world and through the years we've had the chance to connect with many of our agency customers to understand their early days in starting th...

26 Apr

5 Key Reasons Why Keyword Research is Important for SEO

Is keyword research still important for SEO? The answer to that question is a resounding yes! Keyword research is the foundation of any SEO and SEM marketing campaign. Without it, SEOs, marketers...

19 Apr

5 Simple Ways to Monitor Organic Rank in Search Engines

Monitoring the organic rank of your website is crucial for measuring the performance of your SEO campaign. In this tutorial, I am going to explain the significance of monitoring organic rank and

12 Apr

Benchmark Your SEO in 5 Easy Steps + Essential Metrics to Measure

It is vital to benchmark your SEO KPIs to identify the areas for improvement and to get the best ROI from your SEO campaign. Nowadays, most businesses are investing in SEO, and as a result, ranki...

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